Tag: Digital
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Forever 21 announces e-commerce strategy after retail failures
American fast fashion brand, Forever 21 has announced that its e-commerce strategy will be targeting consumers in Canada, Asia Pacific and Latin America.
NBCU passes $1bn in ad commitments for 2020 Olympics
NBCUniversal Media,(NBCU) has obtained more than $1bn national advertising commitments for the 2020 Olympics and expects to surpass the $1.2bn in national ad revenue it earned from the prior summer games.
AirAsia and Universal Music partner to launch new record label
Malaysian low-cost airline, AirAsia and American global music corporation, Universal Music Group (UMG) have partnered to form a new label signing, developing and breaking new Asian artists.
Online video streams revenues projected to worth $149bn by 2026
The global video streaming market remains in rude health with the latest predictions from Allied Market Research estimating it will be worth a $149.34bn globally by 2026, up from just $38.56bn in 2018.
Facebook Watch partners European digital publishers for expansion purposes
Facebook has partnered with some European media agencies including LadBible and Copa90 to increase the expansion of its longer-form video platform, Watch.
