Cadbury, has launched a latest ad campaign for its Heroes range in a 22 minute-long film shot by First Dates director David Symmons and producer Rob Clifford.

Social media advertising will see 20% in ad spend boost in 2019 and will account for 13% of all global spend.

Coca-Cola has reaffirmed its faith in Uefa by extending its long-term partnership with the Euros. 

Sony launched the Xperia 5, a slimline version of its flagship smartphone, at the IFA consumer electronics fair in Berlin on Thursday as it seeks to strengthen its appeal to its niche audience of video, film and music lovers.

Vodafone has appointed Anomaly as its global strategic and creative agency partner.