Tag: Brand

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Forever 21 announces e-commerce strategy after retail failures

American fast fashion brand, Forever 21 has announced that its e-commerce strategy will be targeting consumers in Canada, Asia Pacific and Latin America.

Coca-Cola’s advertisements are associated with nostalgic memories- UK Marketing Director

It is Christmas, which means the advertising from Coca-Cola once again goes into overdrive with large red lorries barreling down a wintry road to the catchy theme: ‘Holidays Are Coming’. To many its an emotive moment of the holiday.

AirAsia and Universal Music partner to launch new record label

Malaysian low-cost airline, AirAsia and American global music corporation, Universal Music Group (UMG) have partnered to form a new label signing, developing and breaking new Asian artists.

Serena Williams launches jewelry line campaign

American tennis star and entrepreneur Serena Williams recently launched her own jewelry line, and on Tuesday, November 19, 2019 launched a creative campaign celebrating strong women will accessorize the line.

Facebook Watch partners European digital publishers for expansion purposes

Facebook has partnered with some European media agencies including LadBible and Copa90 to increase the expansion of its longer-form video platform, Watch.

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Keep upholding ethics in online journalism, GOCOP President, Chigbo urges members 

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