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BRANDPERSONALITY: Experiential Marketing Needs More of Human Perspective

Max Lenderman, a pioneer in the field of experiential marketing paid his first visit to Nigeria to deliver a lecture at the first experiential...

BRANDPERSONALITY: GOVERNMENT COMMUNICATION NEEDS A LOT OF PROFESSIONAL HELP. – John Ehiguese, MD, Mediacraft Associates

John Ehiguese has treaded many paths. He has been a marketer, a broadcaster but when he berthed at the shores of Public Relations he...

BRANDPERSONALITY: NIGERIA’S BRAND LIABILITIES ARE ERODING BRAND ASSETS. -Tunji Abioye, FUEL COMMUNICATIONS.

As far as advertising and brand communications go you can safely say that he is a thoroughbred professional with a knack for the unusual who...

BRANDPERSONALITY: Going Abroad to Shoot Commercials, for Some Clients, it’s like a Holiday

Noah's Ark, a creative shop owned by young and vibrant Lanre Adisa, former TBWA creative director recently clocked five in the advertising business. The Creative Czar told...

BRANDPERSONLITY: Adhering to Safety Standards is one of the Best Things you can do for your Brand. – Anthonia beri, Safety Solutions Boss

Antonia Beri, chief executive of Safety Consultants and Solution Provider Limited, a company into provision of safety measures and equipment for companies and homes, trained...

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Kogi State Govt takes over regulatory oversight of electricity market from NERC

The Nigerian Electricity Regulatory Commission (NERC) has transferred regulatory...

Hezbollah devices explosion continues in Lebanon, raising fears of wider Israel conflict

Lebanon’s health ministry said 20 people were killed and...

NFIU lists role of Fintech operators in combating money laundering, terrorism

The Nigerian Financial Intelligence Unit (NFIU) has emphasised the...

Earth Tremor: FCT Emergency Department constitutes “Preparedness Committee”

The Federal Capital Territory Emergency Management Department (FEMD), has...

FG in Lagos for weights, measures  surveillance

The Federal Government on Wednesday embarked on weights and...