Jumia launches quick commerce to meet consumers increased demand

It said that more than five locations were now served within Lagos, including Opebi, Alausa, Victoria Island, Ikoyi and Lekki.

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Jumia, an e-commerce platform in Africa, on Thursday said it had launched a quick commerce platform in Nigeria dubbed Jumia Food Mart to meet increased consumer demand for rapid delivery.

Jumia in a statement,  said the move would enable consumers to receive their online grocery orders in a record time of under 20 minutes, offering convenience at its best.

It said that last-mile delivery via micro fulfilment centres within the neighbourhood was a new concept that would revolutionise delivery times for Jumia consumers and make online grocery delivery faster than ever before.

According to the statements, consumers will also benefit from free delivery of popular, fast-moving consumer goods, including up to 4,000 items, from leading local and global brands.

It said that more than five locations were now served within Lagos, including Opebi, Alausa, Victoria Island, Ikoyi and Lekki.

Mr Massimiliano Spalazzi, Jumia Nigeria Chief Executive Officer said: “We are excited to bring quick commerce to Nigeria and continue to deliver an amazing experience to our consumers.

“Consumer behaviour and lifestyles keep changing with speed and convenience. It is a great achievement for our logistics team who resolved many challenges to make this happen.

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“We believe that Jumia’s quick commerce offering meets our consumers’ demand for convenient, fast delivery of everyday products especially in this post-COVID era, ” Spalazzi said.

Zachary Dyce, Jumia’s Head of Dark Stores said that with a young population and emerging middle class, Nigeria’s consumers were eager to have access to the quick commerce revolution seen across the world.

He said that Jumia was the first to introduce quick commerce at this scale in Lagos state and they were excited about the future opportunities and possibilities in Nigeria.

Dyce said that Jumia had witnessed a great shift to everyday products since COVID-19 outbreak as a result of consumers’ shifting preference toward e-commerce.

He said that its new “dark store” concept represented an important step in making online shopping more convenient than ever before.

 

(NAN)