FCB DP Partnership Lagos Ends the Year with a New Business Account on Orange Drugs.

646

signing-of-contract-chief-odun-fadoju-ceo-fcbdp-partnership-with-mrs-stephanie-nwuju-managing-manager-orange-drugs-groupFCB DP Partnership Lagos, the affiliate agency to FCB Africa/FCB connect in Nigeria, has won the account for GARDIA Mosquito repellant cream from the stable of the indegenous manufacturing gaint, Orange Drugs Limited.

The winning of the account was confirmed by the Agencys CEO/Managing Director, Chief Odun Fadoju on December 6, 2016 through a letter of appointment to the Agency signed by Mrs Uchenna Ezenna- Gboneme, the Head of Media, Orange Drugs Group.

The formal signing of contract was sealed on Friday 9th December 2016 with Mrs Stephanie Nwuju, the marketing manager of Orange Drugs Group and Chief Odun Fadoju, CEO/MD of FCB DP Partnership in Lagos.

Orange Drugs Group is an indigenous multi-billion manufacturing company based in Ilupeju, Lagos. The Group manufactures beauty and allied products in Nigeria of which GARDIA Mosquito repellant cream is a new entrant into the Nigerian market.

The brand is used for the prevention of mosquito bites and protection against malaria. FCB DP Partnership, alongside other Agencies were involved in the pitch for the brand. The Client assigned FCB DB Partnership to manage the brand oweing to her pedigree of making brands move from ground zero to market leaders as well as her creative prowess and her international affiliation, the Global FCB Africa/FCB Connect.

Editor’s Picks  Ex-artisanal crude oil refiners’ protest: Address demands, NGO urges FG 

According to Mr. Fadoju, the Client noted previous successful works of the Agency like Honeywell noodle’s ‘bambamlala’ commercials and the recent re-launch of Titus sardine.

He said, FCB DB Partnership has started creative work and production of radio commercials for the brand. It is hoped that the campaign will break by January 2017.

 

Posted by Janice Johnson